How can you ensure that the app you’re developing will hit the mark? There are several conditions that you should consider during your mobile app development planning phase – most important of which is whether you build it for Android devices, iPhones, or both.
Android vs. iOS
According to Nielsen and Statista (U.S. and worldwide stats, respectively), if you’re operating in America, iOS reigns king (by a 10% margin at least; 52% to 42%). However, if you primarily operate outside the U.S., Android is by far the most popular operating system (78% compared to 18%).
Money Makers
If you want to make serious money from your apps, you should highly consider releasing a mobile game. Out of the top 10 most sold games in the Apple app store, 9 were games and all 10 were games from Google’s Play Store.