It should come as no shock that many businesses are turning to social networking sites in order to improve their sales goals. Businesses, small businesses and those who rely on sales leads specifically, can benefit greatly from reaching out into their communities. One great way to achieve your sales and marketing goals is through social networking.
If you’ve been using social networking to improve your social media and you’re not achieving the goals you’d like, it’s possible that you’re overlooking some of the available social networking options.
Here are effective social media networking ideas for your business:
Join Facebook events, groups and pages
To maximize your benefits, you should consider joining/attending events, groups or pages that directly relate to your business. For example, for small business owners, consider attending events that allow you to open your doors and welcome in members of your community.
Attend a Meetup group
Meetup groups are a great way to not only meet and interact with people in your community that have similar interests, but you also have the option to message other group members with the hopes to set up phone calls and learn about the other members in your group.
Take advantage of LinkedIn groups and events
Similarly to Facebook and Meetup, LinkedIn also offers the opportunity to network with others through events and groups of like-minded individuals. What’s better is that since LinkedIn is based in employment opportunities, it’s seen as a more professional way to meet people.
If you’re not familiar, Eventbrite is a service that allows you to RSVP for events in your community. One huge benefit is that they provide the contact information for the event’s organizers so you have the freedom to contact them to get to know more about those who will be in attendance. It’ll also give you the opportunity to become involved in the events themselves, which can allow you to reach even more potential customers.