When it comes to utilizing social media for your business, it’s important that your employees, who likely will be posting on the business’ behalf, have clear guidelines as to how they should be posting. Although social media platforms have been well-established at this point, like other technologies, they will continue to evolve. This means that you will need to ensure that your social... Read More
The Google Network Hiccup that (Briefly) Took Down the East Coast
No network is perfect — not even Google. Cyber giant Google hit a big glitch with a compute engine issue that took down the Google Cloud and YouTube across the East Coast in June 2019. Other popular sites and social media platforms affected were Gmail, Discord, Nest, and Snapchat. While the issue seemed to be focused primarily along the United States’ East Coast, parts of Canada, Europe,... Read More
Don’t Ignore These Social Media Opportunities
It should come as no shock that many businesses are turning to social networking sites in order to improve their sales goals. Businesses, small businesses and those who rely on sales leads specifically, can benefit greatly from reaching out into their communities. One great way to achieve your sales and marketing goals is through social networking. If you’ve been using social... Read More
Salesforce Improves Enterprise Marketing Tools with AI and Google
For years, Salesforce has made strides to become a contender in the industry of marketing technology—and they want you to know all about it. They were already a leader in the world of CRM and they’ve built upon this foundation to not only overhaul their marketing portfolio, but to also make a number of acquisitions. These acquisitions have most recently included Buddy Media,... Read More
The New Android Instant Apps: What You Need To Know
Let’s play a little word association game… When you hear “mobile app,” what’s the first word that you think of? Did you say “download?” That wouldn’t be surprising considering you previously couldn’t get a mobile app without hitting the download button and waiting a few seconds to a few minutes before you’re able to start using it. Well, Google says, “No... Read More